Discover Norwich: stay in luxury and explore the City's best attractions

Whether you're captivated by historic landmarks, hidden gems, or the most picturesque streets, Norwich has something special waiting for you— all just steps from The Assembly House.

We know it’s hard to leave the comfort of our luxurious rooms, indulgent dining, and award-winning afternoon teas (including our famous Beforenoon Tea, Afternoon Sea and Afternoon Cheese!). But step outside, and you’ll find yourself in the heart of one of England’s most beautiful and historic cities.

Norwich is where medieval charm meets modern cool. Walk the cobbled lanes of Elm Hill, marvel at the soaring spire of Norwich Cathedral, or explore Norwich Castle, one of England’s finest Norman fortresses. Stroll through the vibrant Norwich Lanes, home to independent boutiques, vintage shops, and hidden cocktail bars, or browse the historic Norwich Market—a foodie’s paradise. Right next door, the Norwich Theatre Royal offers world-class performances, making it the perfect addition to your stay.

Looking to explore beyond the city? The stunning Norfolk coast is just a 25-minute drive away, offering sandy beaches, dramatic landscapes, and seaside charm.

With so much to see, do, and taste, Norwich is the kind of place where you’ll be planning your next visit before you’ve even left. We can’t wait to welcome you to our Fine City!

What You Will Find in This Guide:

Must-see landmarks: From the soaring spire of Norwich Cathedral to the cobbled charm of Elm Hill, explore the city’s most iconic sights.

Hidden gems: Discover tucked-away courtyards, secret passageways, and independent shops filled with unique finds.

The most picturesque spots: Whether it is a sun-dappled secret garden, a historic alleyway, or a breathtaking view over the city, we have hand-picked the most beautiful locations to visit.

Arts and culture: Norwich is a UNESCO City of Literature with a thriving arts scene; let us guide you to its best galleries, theatres, and creative spaces.

Walks and green spaces: Stroll along the River Wensum, lose yourself in the tranquillity of Plantation Gardens, or wander through the city's historic heart.

This guide is your key to unlocking the very best of Norwich. Some places are just moments from The Assembly House, while others are a gentle stroll away, but all of them offer a taste of what makes this city so unforgettable.

The Assembly House is the perfect base at the heart of it all, central yet a true escape from the everyday. Let us show you Norwich at its most magical!